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Notice under art. 13 GDPR

Privacy Policy

Last updated: 10 November 2026

This is an English translation for convenience. In case of discrepancy, the Italian version prevails.

1. Data controller

The data controller is Lido Playaluna S.r.l., VAT no. 09146931218, registered office at Via Epitaffio 15, 80014 Giugliano in Campania (NA), Italy. Contact: info@playaluna.it · certified email (PEC) lidoplayaluna@pec.it.

2. What data we process

Browsing data: to serve the pages, the servers hosting the site log technical data such as IP address, browser type, requested page, date and time. Cookie preference: the choice you make in the banner is stored on your device. Usage statistics: only if you consent, Google Analytics and Microsoft Clarity collect data on how the site is used (pages visited, clicks, device, approximate location). Advertising data: only if you consent, the Meta Pixel tells Meta the pages visited, the clicks on WhatsApp and phone and technical browser identifiers (cookies, IP address, device). Data you send us: when you contact us by phone, WhatsApp or email we process the data you choose to share (name, number, date and details of the booking or event). The site has no data collection forms.

3. Purposes and legal bases

  • Answering your requests and managing bookings and events — pre-contractual and contractual measures you request (art. 6.1.b GDPR).
  • Running the site and protecting it from abuse — legitimate interest of the controller (art. 6.1.f GDPR).
  • Statistics and site improvement with Google Analytics and Microsoft Clarity — only with your consent (art. 6.1.a GDPR), which you can withdraw at any time.
  • Measuring and showing our ads on Facebook and Instagram with the Meta Pixel — only with your consent (art. 6.1.a GDPR), which you can withdraw at any time.
  • Legal obligations (for example tax and accounting) — art. 6.1.c GDPR.

Providing data is optional, but without contact details we cannot answer requests or manage bookings. We do not carry out automated decision-making. Only with your consent may Meta use the data collected by the Pixel to show you our ads (personalised advertising).

4. Recipients and processors

Data may be processed on behalf of the controller, within the limits of their roles, by:

  • Vercel Inc. — website hosting;
  • Google Ireland Ltd / Google LLC — Google Analytics (only with consent);
  • Microsoft Ireland Operations Ltd / Microsoft Corporation — Microsoft Clarity (only with consent);
  • advisers and suppliers supporting administration and accounting.

For the Meta Pixel, Meta Platforms Ireland Ltd (Merrion Road, Dublin 4, Ireland) is joint controller with us for the collection and transmission of the data (art. 26 GDPR); further processing is carried out by Meta as an independent controller under its own privacy policy. You can also exercise your rights directly with Meta.

When you use the links to WhatsApp, Google Maps, Instagram or Facebook you move to services of Meta and Google, which process your data as independent controllers under their own policies.

5. Transfers outside the European Union

Some providers (Vercel, Google, Microsoft, Meta) may process data in the United States. Transfers are based on the EU-U.S. Data Privacy Framework, which these providers have joined, and/or on the standard contractual clauses approved by the European Commission.

6. How long we keep data

  • Requests and bookings: as long as needed to handle them; tax data for the period required by law (10 years).
  • Technical browsing data: for the period strictly necessary for the security of the service.
  • Google Analytics: up to 14 months. Microsoft Clarity: up to 13 months. Meta Pixel cookies: 3 months.
  • Cookie preference: 6 months, after which you will be asked again.

7. Your rights

You can ask at any time for access, rectification, erasure, restriction of processing and data portability, and object to processing based on legitimate interest (arts. 15–22 GDPR), by writing to info@playaluna.it. You can withdraw consent to statistics and advertising from the cookie page, without affecting processing already carried out. You also have the right to lodge a complaint with the Italian data protection authority, Garante per la protezione dei dati personali (www.garanteprivacy.it).